RECORDING: Partners Do Not Need to Be a Salesman to Have a Marketing Sweet Spot
With average organic growth rates at 0 -- 3% and competition increasing, it's important to have as many of your team members involved in business development as possible in order for your business to experience growth. Yet, when faced with creating and implementing a firm marketing plan, most CPAs don't know where to begin, have misconceptions about marketing tools or avoid involvement altogether.
This webinar will help you identify your marketing sweet spot- -- the marketing activity with the biggest return for you. We will cover: Marketing tools; Best practices; Networking; Client Service; Writing; Public Speaking; Social Media; and, more!
Presenter, Jean Marie Caragher is the go-to resource for strategy and implementation. With 30 years of experience working solely with CPAs, Jean knows the challenges and opportunities firms face today. Her experience and knowledge, combined with her practical approach, help growth-focused CPA firms attract the best clients and talent.