Keeping Clients (and Employees)
Source: AccountingWEB Bloggers Crew, Allan Boress, CPA: Truth Be Told About Business Development Blog
Allan Boress says it may take years to land a new client but only moments to lose it.
Treat clients with care—thank them, pay attention to them, send them personal notes. Praise employees frequently, ask about their families, and pay cash bonuses at opportune times, not once a year.
It is difficult to be the best accountant in your market. You can distinguish yourself by showing you care about your clients.
For the complete blog entry, click here and select the March 8, 2008, entry from Allan Boress, CPA: Truth Be Told About Business Development Blog.
From accountingweb.com/blogs, Allan Boress, "The Quality Service Two-Step," March 8, 2008.
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