What’s More Important, Effectiveness or Productivity?

What’s More Important, Effectiveness or Productivity?

Source: Innovative Practice Management

Mark Bailey says productivity, supposedly measured by time sheets, is only a minor factor in determining efficiency, and efficiency is only a small part of an accountant’s performance. We use it only because it is easy.

What is most important is how much people contribute to the firm’s mission and strategy, not the speed with which they do it.

On the other hand, productivity is not necessarily achieved at the expense of effectiveness, but it gets more attention than it should.

For the complete entry and responses, click on the link below and select the March 29 entry, "Measuring Productivity—a Waste of Time?"

From Innovative Practice Management, Mark Bailey blog, March 29, 2008, http://www.markbaileyco.com/blog/.


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