June 2009 Best Practices Tips
Every month we select some of the best ideas for practice improvement from the accounting literature. Here are the selections for June 2009. For the archive, click here.
| BEST PRACTICE | LINK TO ARTICLE RESOURCE IN CPA LEADERSHIP REPORT | DATE OF ARTICLE |
| Management/People/Culture | ||
| Tell the firm what you do. Managing Partners and Firm Administrators should create detailed position descriptions and share them with the other partners. Use that act to open the lines of communication so you are sure you are doing what they value and that they value what you do. Does Your Firm Know What You Do? | Does Your Firm Know What You Do? | June 2009 |
| Administration and Technology | ||
| In a weak economy, pay attention to collections. One larger firm hired a full-time collections person. Small firms could assign an administration person to collections or the work could be outsourced. | How the Strong Survive | June 2009 |
| Marketing and Sales | ||
| The conventional wisdom — that the key to selling is a compelling value proposition — is “demonstrably untrue.” Follow your heart. Build the relationship. Tell the truth. Be transparent.. Do the right thing.” Then the real “value proposition” becomes “the value the buyer gets from being able to have a trusting relationship with a seller.” | What's Logic Got to Do With IT? | June 2009 |