Practice value is a concept that many CPA firms do not often consider. However, high-value firms consistently display solid growth, greater profitability and are very attractive to existing and potential employees and clients. What are the attributes that create practice value? What are the components that lead to greater profitability? This workshop is an interactive session that uncovers the attributes of high-value firms and discusses how to manage for growth and profitability. Partners come away from the session with increased knowledge of where the firm is strong and possible practice tools and solutions to address those areas needing attention.