Women’s Advantages in Selling

Source: Accounting Web

Consultant Allan Boress (www.ihatesellinginstitute.com) lists these four advantages possessed by women in sales:

1. Women are more caring about clients, and they communicate this nonverbally (Most communication is nonverbal.) This allows the prospect to feel more comfortable and less defensive.
2. Women rarely try to sell the prospect something that isn’t needed.
3. Women are better listeners. Men are more likely to interrupt with unwanted solutions.
4. There are fewer women in sales, and this distinguishes them from the competition.