A Model of Success
Source: Accounting Today
In this article, Gale Crosley highlights the accomplishments of Seiler LLP, a 53-year-old firm based in Redwood City, California, with 15 partners and $33 million in yearly revenue. Crosley reviews the philosophies that have enabled Seiler to succeed:
- Deciding what type of firm it would be and sticking to that plan. Even when the market or other circumstances required the firm to be flexible and proactive, the core purpose and style of the firm remained the same. For example, Seiler had always served high-net-worth individuals and closely held companies, with a focus on real estate-oriented family businesses. When the California real estate market collapsed in the late eighties, the firm expanded to the technology industry but “continued to target high-value clients and to position its services accordingly.” This consistency was the secret of its success in a new industry.
- A commitment to gaining new clients and keeping them through business development and relational intelligence.
- Serving clients with an entire team of uniquely skilled individuals, rather than one individual.
- As a result of these philosophies, Seiler has developed a loyal clientele and committed employees, leading to long-term growth from within the firm, rather than relying on outside acquisitions.
For the complete article, read “The Seiler success formula.”
From Accounting Today, October 25, 2010, SourceMedia Inc., One State Street Plaza, 27th Floor, New York, NY 10004, 800-221-1809.