Vol.13 No.4 April, 2015

CPA Leadership Report is the monthly review of the most important management and leadership articles in the accounting press. It includes electronic links to publishers' websites, where you can find the original complete articles. Our editors review more than 35 publications every month. The CPA Leadership Report now includes: Leadership Forum Report, Best Practices Suggestions and Member Surveys.

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A Positive Outlook for the Accounting Profession
The future looks bright, according to Rick Telberg and CPA Trendlines.
Public Practice

*Thought Leadership: A Powerful Marketing Tool
How to become a thought leader and give your firm a boost in the process.
AICPA CPA Insider

Implementing Accountability the Right Way
An effective system of accountability should minimize subjectivity by establishing clear expectations and objective performance measurements
Public Practice

New Partner Buy-ins: Six Things to Consider
Marc Rosenberg discusses six concepts CPA firms should consider when deciding how to bring a new partner into the firm.
The Marc Rosenberg Blog

*Is Your Marketing Team Effective?
Five reasons why your firm's marketing professionals may struggle to succeed.
Accounting Today

Forensic Accounting: Big Data Demands New Skills
The advent of big data means forensic accountants must have greater data analysis capabilities.
Journal of Accountancy

Five Reasons Internal Valuations are Lower Than External Valuations
Profitable firms fetch 100 percent to 150 percent of fees, but goodwill value for retirement or buyout purposes averages 80 percent. Here's why.
The Marc Rosenberg Blog

Keep the Customer Happy
Just one negative customer service experience could prove to be one too many.
VeraSage Institute

*The Benefits of Cash Balance Plans
Why professionals are choosing to invest their retirement savings in cash balance plans.
Journal of Accountancy

Vision: Does Your Firm Need One?
Strategic planning and partner goal setting, coupled with effective leadership and accountability to carry out the vision, will lead to success.
The Marc Rosenberg Blog

Collaborating with Learning Professionals
Working with learning professionals to help your firm move ahead.
CPA Trendlines

Time to Talk Back
Why leaders should take time for constructive feedback.
Solutions for CPA Firm Leaders

Leaning in to Value Pricing
Should your firm get serious about adopting value-based pricing?
Accounting Today

Five Ways to Prevent Lawsuits
Malpractice insurer Camico describes five ways CPA firms can increase their exposure to lawsuits and preventive measures they can take.
CPA Trendlines

Make the First Move
Rita Keller challenges CPAs to be more proactive.
Solutions for CPA Firm Leaders

Is Google Just Telling You What You Want to Hear?
Google is extremely useful, but remember that search results are based on predictive behaviors, biases, and prior searches.
VeraSage Institute

Tackle Busy Season Stressors
Amp up your communication efforts and lose some of that busy season stress.
Solutions for CPA Firm Leaders

How Can CPA Firms Enhance Their Cultures?
Experts weigh in on what firms should do to make their firm cultures more engaging and attractive to next-generation leaders.
CPA Leadership Institute Leadership Forum Report

What Are CPA Firms Doing to Enhance Their Cultures?
We asked firms what they are doing to make their firm cultures more engaging and attractive to next-generation leaders.
CPA Leadership Institute Practice Management Survey

Last Months Best Practices Ideas
If you didn't have time to read the entire report, read these three "can't miss" articles, which can help your firm continuously improve.
CPA Leadership Institute Best Practices Suggestions

 

Published by CPA Leadership Institute, Inc.

    Joel Shiffrin - Publisher, Editor-in-Chief
    Dan Shiffrin - Managing Editor
    Hohna Harley - Assistant Editor

   © Copyright 2014 CPA Leadership Institute, Inc.
Reproduction or distribution of this newsletter is prohibited   

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