Members Attend Free
Oct 29, 2019: 1-1:50pm ET
WEBINAR - Best Practices in Business Development and Marketing - How to Maximize Performance
Attendees at this webinar will receive an inventory of generally accepted best practices employed in the business development (sales) segment of the business of CPA firms. Each best practice is accompanied by practical and immediately applicable information that will help your firm perform at a high level with respect to that best practice.

Presenter, Lisa Tierney founder of Tierney Coaching and Consulting, Inc is a certified professional coach and an award-winning marketing professional with 18 years of experience in providing effective, strategic marketing advice. Lisa's unique coaching style empowers, inspires and enables professionals to make the necessary changes to achieve desired results.
Who Should Attend
Learning Objectives

Any and all CPA professionals with an interest in learning how to maximize their business development efforts on a personal and firm-wide basis

Marketing and business development professionals for CPA firms

 

Learn the top 15 industry accepted best practices for business development/SALES that include important topics such as:

  • Having an effective process for responding to RFPs
  • Pipeline reporting
  • Crafting value propositions

Learn how to communicate value/share success stories, strategies for nurturing client relationships and identify additional service opportunities.

Instructional Delivery Method: Group Live Internet-Based. The instructional method is lecture with active group participation and visual aids.
CPE Credit: 1 
Field of Study: Marketing
Prerequisite: None
Program Level: Basic
Advanced Preparation: None

Cancel at any time for a full refund.
Cost and Registration
(Click your membership level to register.)
Member:  FREE(all webinars)  Oct 29
Become a Member:                           
Individual $49           Oct 29
Group up to 5 $149  Oct 29
All complaints or grievances should be directed to Joel Shiffrin, President, at 888-406-0088 or via email.
CPA Leadership Institute, Inc. is registered with the National Association of the State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of the individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Web site: www.nasba.org.