DECEMBER 2011 BEST PRACTICE SUGGESTIONS
Every month we select some of the best ideas for practice improvement from the accounting literature. Here are the selections for December 2011.
BEST PRACTICE
LINK TO ARTICLE RESOURCE IN CPA LEADERSHIP REPORT
DATE OF ARTICLE
Management/People/Culture
Partner Compensation: Primary cause of conflict: disparity between partners' self-perception and that of other partners. This gap should be closed. Goal setting with frequent measurements is critical.
December 2011
Growing Firms Have or Use: Niches, goals, marketing plans, social media, good recruiting, and expectations that they will win clients from competitors.
December 2011
Succession Planning/M&A
Merger Tips: Find out what seller is unwilling to change. What is the business case for the merger? Include a divorce agreement.
December 2011
Marketing
Using Social Media: The power of social media is in being more personal--by simply behaving personally in a trustworthy manner, online as in everywhere else. Your reputation will rise in comparison to those who don't.
December 2011