Vol. 2 No. 10, October 2010

The Leadership Forum is a panel of the most prominent thought leaders in the profession. Each month we ask them to respond to a question dealing with CPA firm management and leadership.

This month's question is: To what extent is the accounting profession committed to adding value to clients beyond reporting on past events and tax planning/consulting? If possible discuss any trends you have observed?

For the archive of Leadership Forum Reports, click here.

Consultants and Other Prominent Observers


August Aquila  Aquila Global Advisor Group, LLC www.aquilaadvisors.com   
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...accountants talk as if they want to add value to clients beyond reporting and tax planning, but are not adequately trained to help their clients... More

Larry Bildstein  The Whetstone Group www.thewhetstonegroup.com   
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...My experience in working with partners is the concept of value is not very easy for them to define and harder yet to put a dollar value on... More

Gale Crosley Crosley+Company www.crosleycompany.com 
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There is a heightened awareness because of competition for clients in today's market, but not nearly enough commitment.

Angie Grissom The Rainmaker Consulting Group www.therainmakeracademy.com 
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...Clients want to have a relationship with their accounting firms and would like for the advice from their firms to aid in the profitability of their companies... More

Bob Lewis  Visionary Marketing www.thinkvisionary.com 
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...Additional effort to add value was a tough sell because the clients often think it's already part of the compliance effort... More

Jay N. Nisberg Jay Nisberg and Associates [email protected]
I see extreme efforts being made by the profession to add value well beyond the compliance effort. Advisory services as well as financial services are very hot... More

Richard Rinehart Grant Partners, LLC www.grantptrs.com   
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As a profession, I don't think there is a great deal of commitment to adding value to clients... More


Joel Sinkin Accounting Transition Advisors www.transitionadvisors.com
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...the profession is in a constant struggle to maintain its level of revenue. Value added services are where the profession has found the solution... More

Rick Telberg CPA Trendlines www.cpatrendlines.com 
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There are two worlds in the accounting business: those who want to build a business and those who want a living. One isn't better than the other. But... More

Troy Waugh The Rainmaker Consulting Group www.therainmakeracademy.com 
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... The trend is improving now that the economy is struggling. It was very difficult to deal with the high demand of compliance work, along with a staff shortage... More

Jennifer Wilson ConvergenceCoaching LLC www.convergencecoaching.com
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...The challenge for most firms is being able to provide the broad range of services that clients need in enough volume or scale to do so efficiently and profitably... More



Firm Leaders

Bob Knight Lane Gorman Trubitt, L.L.P.  
Starting to get into more succession planning/exit planning services. But clients are still too focused in survival mode to embrace the subject.

John Sensiba Sensiba San Filippo LLP  
The profession is very committed to providing value beyond the basics. As a profession we are committed to serving our clients in a way that contributes to their success and gives them peace of mind related to financial and tax matters. This committment takes many forms and encompasses many different compliance and consulting services.

Anonymous    
It is THE WAY of differentiating your firm from others.