Part 2 - The second step in developing a robust business development culture is through building a successful referral network. This step will demand more from your frontline market facing leaders in terms of securing a steady stream of referral business.

Presenter, Scott Bradbary, M. Ed., Scott serves as Vice President and Senior Lead Instructor at The Rainmaker Academy and is responsible for the development and customization of all courses and training programs on behalf of clients.

View the course syllabus.

Who Should Attend

• Partners
• Managers
• Supervisors

What You Learn

• Knowing who to get the best referrals from
• Developing the courage to ASK for referrals more consistently
• Learning a proactive process for stimulating and tracking referrals

Benefits of Attending

• Developing an ideal client profile
• Having a structured plan for getting more referrals
• Establishing a firm focus on referral selling

Program Level: Intermediate

Prerequisite: Appropriate for holders of advanced degrees, professional designations, or at least two years' professional experience. Also, attend live webinar Part 2 - "Part 1 - Getting Everyone in Your Firm Involved in Appropriate Business Development Activities," or view recording of the webinar.

Advanced Preparation: Read Power Up Your Profits by Troy Waugh (Chapters 13-22)

This is a group Internet-based offering. The instructional method is lecture with active group participation and visual aids. You will receive login information the night before the webinar. If you do not, please email [email protected].