CPA firm leaders: Are you ready to increase your firm's financial performance? Join us for this webinar dedicated to the possibility that a firm can do just that by changing from inward-facing measurements to outward-facing. Changing these metrics is not easy--it requires firms to think differently than they have in the past.

If you are up for the challenge of thinking differently about your firm's measurement systems, you are invited to attend this conversational session facilitated by Ed Kless, Sage senior director of partner development and strategy.

• Managing Partners
• Managers
• Partners
• Aspiring Partners

• Understand how all measurements are actually judgments.
• Clarify the difference between a measurement and a metric.
• Learn how to construct a theory as to how to use a metric.
• Review three recommendations for professional firm metrics.