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October 6, 2016: 1 - 2:40pm ET
What Really Makes CPA Firms Profitable
Profitability – specifically, earning more - is on every firm's short list of most aspired goals. Profitability challenges abound, and include generating revenues, optimizing productivity, dealing with rising costs. The material for this webinar is extracted from Marc Rosenberg's consulting experiences, spanning 20 years of work with CPA firms. This webinar makes generous use of the latest results of The Rosenberg MAP Survey. The focus will be on the use of benchmarking to impact firm profitability instead of merely serving as a curiosity read.

Presenter, Marc Rosenberg, is a nationally known consultant, author and speaker on CPA firm management, strategy and partner issues. President of his own Chicago-area based consulting firm, The Rosenberg Associates, Ltd., he is founder of the most authoritative annual survey of mid-sized CPA firm performance statistics in the country, The Rosenberg Survey. He has consulted with close to 1,000 CPA firms over the past 20+ years.
Who Should Attend
Learning Objectives
Managing Partners/Administrative Partners

All partners in the firm

COOs and firm administrators

Partner Potentials/Future Firm Leaders

Define practices that make the greatest impact on profitability

Identify practices that tend to have a weak impact

Distinguish betweeen benchmarks that are overrated and underrated

Recognize which benchmarks correlate the closest to profitability

Metrics and operating practices rarely shown in MAP surveys

Instructional Delivery Method: Group Live Internet-Based. The instructional method is lecture with active group participation and visual aids.
CPE Credit: 2
Field of Study: Business Management and Organization
Prerequisite: None
Program Level: Basic
Advanced Preparation:None

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Cost and Registration
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Professional/Prof+: $0   Oct 6 Premium: $79   Oct 6
Standard/Non-Member: $99   Oct 6
All complaints or grievances should be directed to Joel Shiffrin, President, at 888-406-0088 or via email.
CPA Leadership Institute, Inc. is registered with the National Association of the State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of the individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Web site: www.nasba.org.