ABOUT THE PROGRAM

In this webinar, David Maister will explore the fact that individuals and firms often know what they should be doing, why they should be doing it and (often) how to do it. However, since all improvement requires you to change your habits today to get a benefit in the future, we are good at postponing the strategies and improvement programs that we know would serve us well in the long run. How can the temptations of the short-run be overcome? What creates the drive, determination and discipline to stick with the firm's “diet and exercise program”? 

David will explore the importance of ensuring that members of a firm truly want to “go somewhere together” - something that is often assumed, but not always accurate. He will explain that you have a strategy not when you have selected goals, but when you have designed the (non-negotiable) operating rules that members of your firm agree to live by. He will talk about the key skills required in managing partners and practice leaders in providing the encouragement and discipline to help everyone stay the course to achieve the firm's strategic goals.

For a detailed description of the Webinar, please click here.

Who Should Attend

• Sole practitioners
• Partners
• Practice Managers
• Administrators

Benefits of Attending

• Enhance the value of your firm
• Learn about key skills of managing partners and practice leaders
• Learn how to create the drive, determination and discipline needed to execute your firm's strategies
• Earn CPE credit
• Receive a one-year complimentary subscription to CPA Leadership Report valued at $164.

What You Learn

• Why strategy is about resolve, not just good ideas
• How to build resolve in yourself and others
• What agreements members of a firm need to have with each other
• How a managing partner can create energy, excitement and enthusiasm
• The difference between transaction skills and relationship skills

Beginner Level

Prerequisite - none

No advance preparation is required.

This is a group Internet-based offering. The instructional method will be lecture with active group participation and will use visual aids.

COST

If you are not yet a member of CPA Leadership Institute, the fee is $164, including a one-year subscription to CPA Leadership Report.  To receive your free subscription and enroll in the webinar, please click here. You do not need to register separately.

Subscribers to CPA Leadership Report can attend this webinar at no charge.  To enroll, please click here.

Testimonials

“David Maister has built a career on giving unerringly wise advice to those of us in the business of advising and leading. He offers the reader the motivation, tools and wisdom to achieve more than we might ever have thought possible. This is essential reading for anyone determined to succeed.” Paul A. Laudicina, Managing Officer and Chairman of the Board, A.T. Kearney

CPA Leadership Institute, Inc. is registered with the National Association of the State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors.  State boards of accountancy have final authority on the acceptance of the individual courses for CPE credit.  Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417.  Web site: www.nasba.org.

David Maister

David Maister is widely acknowledged as one of the world's leading authorities on the management of professional service firms. For 25 years he has acted as a consultant to prominent professional firms around the world, on a wide variety of strategic and managerial issues. He is the author of the bestselling books Managing the Professional Service Firm (1993), True Professionalism (1997), The Trusted Advisor (2000), Practice What You Preach (2001), First Among Equals (2002) and Strategy and the Fat Smoker (2008).

He spends about 40 percent of his time working in North America, 35 percent in Europe and 25 percent in the rest of the world.

David holds a Bachelor's degree in mathematics, economics and statistics from the University of Birmingham  (1968), a Master's degree in operations research from the London School of Economics (1971) and obtained his doctorate in business from the Harvard Business School (1976). For seven years, he served as a professor on the faculty of the Harvard Business School (1979-85), prior to launching his consulting practice.

This webinar starts at
12:00 pm EDT and ends at 1:00 pm EDT on

Tuesday, April 29th.

CPA Leadership Institute publishes CPA Leadership Report, the monthly review of the best articles on leadership and management in the accounting press.  The monthly articles and the vast archives help CPAs in planning, decision making, and growth.  For sample issues please visit www.cpaleadership.com.

CPE & Participation Hours Entitlement

Participants are entitled to 1 CPE credit.  For more information, please click here.

Refunds will be issued to participants, less a $35 cancellation fee, provided they cancel prior to the day of the event.  All complaints or grievances should be directed to Joel Shiffrin, President, at 888-406-0088 or [email protected].