Vol. 3 No. 3, February 2005

A Monthly Electronic Newsletter Digest for the Accounting Profession

Vol. 3 No. 3, February 2005

Contents	Source
Client Services
Accountants' Role in Anti-Trust Litigation	CPA Journal
PCAOB Proposal to Limit Tax Services	Ohio Society of CPAs Accounting Today
Web Sites of Interest to CPAs	The Accounting Report by Art Bowman
Using Tax Preparation in Financial Planning Are CPA firms Obligated to Help Clients with Financial Planning?	Practical Accountant

The Accounting Profession
New Chairman's Acceptance Talk Enhancing the Greatness of Our Profession	Journal of Accountancy
360 Degrees of Financial Literacy CPAs Can Help Educate the Public	Practical Accountant
New Directions for Sarbanes-Oxley PCAOB Head Says Accountants Must Detect Fraud	CPA Journal
Accounting Most Popular College Major	The California CPA
Will Future Fees be Based on What You Deliver?	Accounting Web
Sarbanes-Okley and the Future	Cpa2Biz
Big Four Client Resignations and Losses	Public Accounting Report
Big Four Not Enough	The Wall Street Journal

Practice Management
The Changing M&A Market for Accounting Firms	Accounting Today
How to Work with Perfectionists	Journal of Accountancy
Using E-Mail as a Crutch	Journal of Accountancy
There are No Born Managers	Journal of Accountancy
Essential Components of a Partner Compensation	Inside Public Accounting
Working with Generation X	Insight
Mentoring Can Reduce Staff Turnover	Practical Accountant
Outsourcing Driven by Dearth of Accountants	Accounting Technology
Outsourcing is Essential to Survival	CPA Technology Advisor
How Firms Deal with Staff Scarcity	Accounting Office Mgmt & Administration Report
Field Trips Maybe the Best Way to Observe Best Practices	Practical Accountant

Case Study
From Start-Up to $35 Million in 35 Years A Model for Small Firms	Inside Public Accounting

Niche Development
Technology as an Emerging Business Niche	Practical Accountant
The Rebirth of Payroll Services	Accounting Technology

Surveys
Salaries to Rise in 2005	Practical Accountant
MAP Survey Data on CPA Revenues	PCPS/Texas Society of CPAs

Marketing
Interesting Benchmarks	Accounting Office Mgmt & Administrative Report
How Marketing Personnel Can Help in Tax Season	MarkeTrends
How to Prepare E-Newsletters	Practical Accountant
Maximize Your Effectiveness in Landing Clients	CPA Technology Advisor
Brand Identity Comes Ahead of Service Offerings	Accounting Today
Marketing Through Research Relieving the Stress of Typical Marketing Activities	Accounting Today

Personnel
CPAs Should Increase Their Sensitivity to Personnel Problems	Accounting Office Mgmt & Administrative Report

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Vol. 3 No. 3, February 2005

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